BigCommerce SEO Audit, Optimization & Reporting
Every BigCommerce SEO expert on our team works alongside certified BigCommerce developers, so fixes go live in your theme instead of waiting in a report. Get in touch to grow your organic sales.
- BigCommerce Technical SEO Audit
- Stencil Speed & Core Web Vitals Optimization
- Product & Category Page Optimization
- Schema Markup & Rich Results
- URL Structure & 301 Redirects
- Faceted Navigation & Duplicate Content Fixes
- Content, Link Building & AI Search (AEO/GEO)
- GA4 & Search Console Reporting & much more
Hire BigCommerce SEO Experts and Consultants
Our BigCommerce SEO team has helped stores across fashion, home goods, auto parts and B2B grow organic traffic and sales. We follow Google’s latest guidelines and keep up with how AI Overviews, ChatGPT and Perplexity choose which stores to cite.
We also act as your consultant. We show you which pages bring revenue, which keywords are within reach, and what to fix first for the fastest return.
What Our BigCommerce SEO Audit Covers
| Area | What we check | Common BigCommerce fix |
|---|---|---|
| URLs | URL format, trailing slashes, duplicate paths | Set clean URL structure in Settings > SEO and add 301 redirects |
| Duplicate content | Faceted search, sort and pagination URLs | Canonical tags and noindex rules for filter pages |
| Speed | Core Web Vitals, image size, theme scripts | Lazy loading, WebP images, removing unused Stencil scripts and apps |
| Structured data | Product, Offer, Review, Breadcrumb, Organization schema | Add or fix JSON-LD in Stencil templates |
| Product pages | Titles, descriptions, H1, image alt text, reviews | Unique copy and meta for top-selling SKUs |
| Category pages | Thin content, internal links, headings | Intro text, FAQs and links to sub-categories |
| Indexing | Sitemap, robots.txt, Search Console errors | Clean sitemap, fix crawl errors and soft 404s |
| AI search | Entity data, FAQs, clear answers | FAQ and answer blocks that AI tools can cite |
WE OFFER A WIDE RANGE OF BigCommerce SEO Services
Our BigCommerce SEO services are built to bring you more qualified organic traffic and more sales — with technical fixes, content, and reporting handled by one certified team.
BigCommerce technical SEO audit
We check how Google crawls and indexes your store — URL format, canonical tags, sitemap, robots.txt, and Search Console errors. You get a prioritised list of fixes, and our developers apply them in your BigCommerce settings and Stencil theme.
BigCommerce speed optimization
A slow store loses rankings and buyers. We compress and lazy-load images, remove unused scripts and apps, and clean up Stencil theme code to improve Core Web Vitals on mobile and desktop.
Product and category page SEO
We research the keywords your buyers actually use, then optimise titles, meta descriptions, headings, image alt text, and copy on the product and category pages that bring revenue — starting with your top-selling SKUs.
BigCommerce schema markup
We add or fix Product, Offer, Review, Breadcrumb, and Organization schema in your Stencil templates, so your products can show prices, stock, and star ratings as rich results in Google.
BigCommerce SEO migration
Moving to BigCommerce from Magento, Shopify, or WooCommerce? We map old URLs to new ones with 301 redirects and move all meta data, so rankings carry over. See our ecommerce migration services.
Monthly BigCommerce SEO plans
SEO is continuous. Choose a one-time audit or one of our monthly SEO packages with content, link building, and a clear report on rankings, traffic, conversions, and the work completed.

BigCommerce Technical SEO Audit
Every project starts with a full BigCommerce SEO audit. We look at how search engines crawl, render, and index your store, and we find the issues that are common on BigCommerce — duplicate URLs from faceted search, sort and pagination pages, missing canonical tags, and broken redirects. Then we fix them. Clean URLs are set in Settings > SEO, and redirects are added in bulk through the control panel or the BigCommerce Redirects API.
- URL format, trailing slashes & duplicate paths
- Canonical tags & noindex rules for filter pages
- XML sitemap, robots.txt & crawl errors
- Google Search Console coverage & soft 404s
- 301 redirect mapping & broken link fixes
- Mobile usability & indexing checks
BigCommerce Speed & Core Web Vitals Optimization
Page speed is a ranking factor and a conversion factor. Our BigCommerce developers work in Stencil themes every day, so they know which scripts, apps, and theme files slow a store down. We optimise images, defer non-critical JavaScript, and remove leftover code from old apps. If you run a headless storefront, we also apply the steps from our guide on boosting the performance of a BigCommerce Catalyst storefront.
- Lazy Loading & WebP Images
- Unused Script & App Clean-Up
- Stencil Theme Code Optimization
- Core Web Vitals (LCP, INP, CLS) Fixes
- Font & Third-Party Tag Optimization


On-Page SEO, Schema & Content Optimization
We make every important page clear to both shoppers and search engines. That means unique titles and descriptions, well-structured category pages with intro text and FAQs, and internal links between related categories. For rich results, we add JSON-LD schema to your templates and use custom metafields in Stencil template files for extra product data. We also plan blog content using BigCommerce’s built-in content pages and blog.
- Keyword Research & Mapping
- Product Titles, Meta & Image Alt Text
- Category Intro Text, FAQs & Internal Links
- Product, Offer, Review & Breadcrumb Schema
- Blog & Buying-Guide Content
- Link Building & Digital PR
- AI Search (AEO/GEO) Answer Blocks
BigCommerce SEO Migration & Redirects
Replatforming is where many stores lose traffic. When you move to BigCommerce, our SEO team works with our migration developers from day one. We crawl your old store, list every URL, and build a 301 redirect map before launch. After go-live, we watch Google Search Console and fix errors quickly. Read how we handle a Magento to BigCommerce migration, or see the full ecommerce migration services page.
- Full URL inventory of your old store
- 301 redirect map for every changed URL
- Meta titles, descriptions & alt text moved
- Pre-launch SEO check on the test store
- Post-launch Search Console monitoring


Why BigCommerce SEO for Your Business
Organic search is the most cost-effective sales channel for most online stores. Most SEO agencies can tell you what is wrong; Bay20 can also fix it in your BigCommerce theme and settings. Strategy and BigCommerce development come from one team, so changes go live faster. We also prepare your store for AI search — see our guide on AEO vs GEO vs SEO. Here’s what you get when Bay20 handles your BigCommerce SEO:
- Certified BigCommerce Partner
- Developer-Led SEO — Fixes Applied, Not Just Listed
- Revenue-Focused Keyword Strategy
- Google and AI Search (AEO/GEO) Ready
- Transparent Monthly Reporting
- Experienced BigCommerce SEO Experts
Why You Should Choose Bay20
Our developer-led SEO helps your BigCommerce store save time and money while earning more organic traffic, better rankings, and more sales.
Highly Skilled and Experienced Developers
Adaptive & Design-Led Process
Reputation Backed by Many Satisfied Clients
Complete Satisfaction for Every Client
Reasonable, Transparent Pricing
Certified by Nasscom
Ongoing Support and Upkeep, Actively Provided
Experienced BigCommerce SEO Team
The Ability to Serve International Customers
Certified to ISO 9001:2008 Standards
FAQs
Scroll more to get more about BigCommerce SEO Services
What BigCommerce SEO Services do we offer to our clients?
We offer end-to-end BigCommerce SEO services: technical SEO audit, Stencil speed and Core Web Vitals optimization, product and category page optimization, schema markup, URL and 301 redirect fixes, content and link building, AI search (AEO/GEO) readiness, and monthly reporting. Whether you need a one-time audit or an ongoing SEO plan, we can handle it.
Why are we the best BigCommerce SEO agency for you?
Because we are a certified BigCommerce partner with developers and SEO specialists in one team. We don’t stop at recommendations — we apply the fixes in your theme and settings, track organic sales (not just rankings), and back the work with the reliability of an established agency serving clients across 25+ countries. You can also hire BigCommerce developers from us for larger theme changes, or connect your store to your ERP and CRM through our ecommerce integration services.
Is BigCommerce good for SEO?
Yes. BigCommerce lets you edit URLs, meta tags, redirects, robots.txt, and sitemaps. Most ranking problems come from theme code, duplicate filter pages, and thin content — which we fix. For quick wins, read our 10 ways to make a BigCommerce store rank in search results.
How long does BigCommerce SEO take to show results?
Technical fixes can improve crawling and speed within weeks. Ranking and traffic growth usually becomes clear in 3–6 months, depending on competition in your niche.
Can you improve my BigCommerce store speed?
Yes. We optimise images, remove unused scripts and apps, and clean up Stencil theme code to improve Core Web Vitals.
Do you add schema markup to BigCommerce?
Yes. We add or fix Product, Offer, Review, Breadcrumb, and Organization schema so your products can show rich results in Google.
Will SEO be kept if I move to BigCommerce from another platform?
Yes, when the migration is planned with SEO. We map old URLs to new ones with 301 redirects and move all meta data. See our Ecommerce Migration Services page.
Do you offer monthly BigCommerce SEO packages?
Yes. We offer one-time audits and monthly SEO packages with clear reporting. Contact us for a plan that fits your store size.













