Ecommerce owners and developers have long been aware of keyword usage as a tool to generate search results by most search engines. However, that is not the only component that features as a part of the search optimization algorithms. The use of the speed of every single site has also become a factor of great importance in this respect. Google has started using the speed with which a site works as a factor in generating its search engine rankings. This implies that the e-retailers and the websites that want to maximize the chances of their appearance on search engine results need to look beyond. The mere use of keywords in the content is not going to cut it for the ones seeking search engine optimization. The website owners and developers with Magento based sites, which have understood this aspect of ecommerce, have started opting for Magento speed optimization services.
The speed of a site is not only important from the point of view of SEO but also because; higher speed provides a better experience to its visitors. This component stands to get a lot of importance given the amount of competition that has crept into the online businesses. The two major reasons mentioned above are why the optimization of speed requires its own share of thought, importance and effort by the whole of online fraternity. Magento is one of the most popular and highly functional web-building platforms used by innumerous websites. Though it provides a good user interface, there are certain technical aspects that pose an adverse effect on its performance.
Speed optimization of a site is one of those technical aspects that are best understood and handled by professionals only. For this, most of the website owners will have to turn to the best possible Magento speed optimization services that are available in the market. Magento tops the list of preferred platforms for many ecommerce entities and developers. However, as mentioned above, there are certain technical drawbacks to this ace system. For example, there have been instances of reports complaining about the slow functioning of Magento and handling complications.
As most of the Magento speed optimization service providers with experience will agree, here are the few performance tips that can work for those looking to optimize the speed of their stores:
- Reduction of the size of the file transfers between web server and browser
- Regulating and updating the caching mechanisms
- Reducing the number of HTTP requests
- Use of Magento performance extensions
- Regulation of extensions etc and removal of those that are not in use
The above-mentioned performance tips are actually broad categories, which include many other technical and detailed points. There are hence, many other ways that the developers and professionals who offer special Magento speed optimization services can employ for optimization. In conclusion, we hope this explains how important it is to care of the speed optimization of a website/ online store.