Gift wrapping in BigCommerce is an advanced feature that allows us to offer Gift Wrapping options to customers, ultimately boosting sales. In this article, you’ll be illustrated how to add Gift Wrapping options in your store and the benefits of adding them.
Benefits of Offering Gift Wrapping
Enhanced Customer Experience: It helps to improve customer satisfaction by providing a convenient service that saves customers time and effort.
Increase in Sales: Many customers are willing to pay extra for gift wrapping, which can boost overall sales and average order value through it.
Competitive Advantage: Offering gift wrapping sets your store apart from competitors, especially during holidays and special occasions.
Brand Image: It reinforces a positive brand image associated with thoughtfulness and attention to detail.
Promotion of Upselling: It can promote upselling of complementary items like greeting cards or additional accessories.
Word-of-Mouth Marketing: Satisfied customers may share their positive experiences, leading to word-of-mouth referrals and new customer acquisition.
Customer Loyalty: It can help build customer loyalty as shoppers appreciate the added service and convenience.
Seasonal Appeal: Particularly during peak seasons like Christmas or Valentine’s Day, offering gift wrapping can attract more shoppers looking for convenience.
Steps for Add Gift Wrapping Options
Step 1: First, log in to your store. Then, go to Settings › Gift wrapping and click Add a New Gift Wrapping Option.
Step 2: Next, you’ll get an interface where you can add details for your gift wrapping.
Fields info:
- Name: The name will identify the gift wrapping option to the customer.
- Preview Image: Images will show to the customer as a preview when they select this option.like wedding-themed versus holiday-themed.
- Price per Product: It will determine the cost of gift wrapping and the price to charge per product.
- Allow Gift Messages: It will allow your customer to add custom messages which you can follow through and add on that wrapper.
- Visible: For enabling the option on the front end.
Step 3: Finally, click on the Save button.
Adding Product-level Gift Wrapping
There is one more option of adding gift wrapping but it’ll be on a product level, for adding follow the steps:
Step 1: First, go to the Products and then, open the product in edit mode on which you wanna add.
Step 2: Next, go to the Gift Wrapping section. Then, select the option according to your need.
If you still face any issues or problems, please consult with your development team or BigCommerce customer support.
Please contact us at manish@bay20.com or call us at +91-8800519180 for any support related to Bigcommerce. You can also visit the Bigcommerce development page to check the services we offer.