Increasingly, people are using Google to find local businesses that may be capable of meeting their needs. Whether you are a wholesaler selling to retailers or you have your own brick-and-mortar store, the lack of a Google map on your BigCommerce website is a missed opportunity. More sales will come your way as a consequence of making it easy for people to locate you online. If you’ve never done this before or don’t know how to add a Google map to BigCommerce, don’t panic. You can do both. We’ve laid out three options before you so you can make an informed decision.
BigCommerce Google Map Integration: The Best Practices
Use a mobile app to locate retail establishments.
With a shop locator feature, customers may more readily locate your brick-and-mortar locations on the company’s website or mobile application. With the help of Google Maps, the BigCommerce store locator can give essential features like location information, directions, autocomplete addresses, and the opportunity to modify map layouts and pins.
It stands apart from the crowd of store locator apps because of a variety of factors, some of which are as follows:
Clients who can find your physical locations will be more likely to make in-person sales.
Does not need any previous coding skills to install or use.
With this capability, bulk store locations may be added and uploaded, amended, and managed from anywhere in the world.
It has an analytics tool for analyzing store performance and determining where clients search for the items and services you provide.
Initially, it will seem like your site’s design, but you may change it using CSS and Javascript to make it match your site’s look and feel.
Both a mobile-friendly user interface and native apps for obtaining information are included in this package.
It is aided by a friendly and knowledgeable support team that is always ready to help.
Put your map in position.
You just need to produce a shortcode to use Storemapper to incorporate your map into your website or application. As a result, you may follow these steps to discover how.
- To add a Google Map to your BigCommerce shop using Storemapper, follow these steps:
- Signing up for a Storemapper account is a good idea if you don’t already. Signing up for the free trial, which lasts for seven days and does not need a credit card, allows you to try out the service risk-free.
- The “Embed Code” button on your dashboard will provide you with your embed code.
- The first step is to select and copy the text from the pop-up.
- Administrate your BigCommerce shop and create a new website from there.
- Once you’ve selected “HTML,” enter your code before saving the page.
Take advantage of a Google Maps API key.
It is fully compatible with the Google Maps Platform, allowing you to provide your customers with the best possible mapping experience. Your link with Google is advantageous since anybody can access the map through your website or app. A Google account and an API key are required for this, so you’ll need to set one up for yourself.
- You must first check to verify whether you have a Google Maps API key before you can use it. Once you’ve signed in, look for the “Google Maps API key” tab.
- Follow the steps listed below if you see a blank field.
- After you log in to your Google account (or create one if you don’t already have one), you’ll be able to continue the process.
- Get started with Google Maps by clicking the “Get Started” button on the Google Maps Platform page.
- To enable all three APIs, tick the boxes next to them in the new window and click “Continue.”
- Either start a new project or choose an existing one from the drop-down menu. Creating a new project is as simple as clicking the “+Create a new project” button and then typing a name for it in the box that displays.
- Please complete the form and click “Agree and Continue.”
- To begin billing, click the “CREATE BILLING ACCOUNT” button.
- Click the “Continue” button once you have given your billing account a name.
- Click the “Confirm” button in the new box after selecting your country and currency.
- Fill out the form with your company’s information, and don’t forget to provide a credit card number.
- Select “Create credentials” from the drop-down menu, then select “API key” from the list.
- HTTP limitations allow you to limit API key access to your site solely.
- Enter your website limits in the “Website restrictions” section by selecting the option for “HTTP referrers” under “Application limitations.”
- Your domain name should have asterisks surrounding it.
- The domain name should begin with an asterisk and conclude with an asterisk.
Select the “Select APIs” drop-down option from the API restrictions section to add API limits (this is a requirement from Google). Maps JavaScript API, Places API, and Geocoding API are the APIs you should choose from.
At this moment, your key has been generated. After logging into your Google Maps API key tab, copy this code and paste it into the relevant box.
The API key must be copied, pasted into the “Google Maps API Key” box, and then “Update API Key.”
The Advantages of Integrating BigCommerce with Google Maps
To help you decide whether or not adding a Google Map to your retail shop’s website or app is a good idea, here are a few reasons why it is.
It makes it easier for customers to find what you have to offer, which raises your profile.
More people than ever before are using Google Search to find the products they want and need. Before making a purchase, people research to compare several firms’ offerings. To put it another way, there has been an 88% rise in the number of online searches for “local” and “businesses.” Local businesses near me and supporting local businesses are among the terms in this section. You’re entitled to a part of that pie if you offer your firm as much exposure as possible.
If you incorporate Google Maps into your BigCommerce website, your consumers will have no trouble finding their way to any of your many locations. They won’t have to conduct a second Google search while they’re on your site, saving you time and money. This tool is beneficial since it clearly highlights local reference points, such as schools, restaurants, and parking lots. When clients utilize your website’s Google map, they may get more than just directions to your products and services; they can learn about your business’s hours of operation, phone number, and other details. Due to the reduced number of processes and reduced time required, they will be especially pleased with this new feature.
Raises Incoming Customers at Your Store
People are more likely to visit a site if they can find it quickly and easily and know it has the necessary resources. This is precisely what you want to happen, as the more foot traffic your business gets, the more money it will generate. So, the more delighted consumers you attract to your business, the more likely it is that they will promote your items and perhaps make spontaneous further buys as a consequence.
Visitors to your website may be geolocated, and permission can be requested to use the information gained via geolocation.
Improves Local Search Engine Optimization (SEO)
To stay competitive in today’s retail economy, brick-and-mortar businesses must have an online presence. Local SEO is one of the most effective marketing methods for this purpose, and employing a Google Map on your website may be a practical component of that strategy.
Take use of Google Maps and plot their route before sending them on their way.
Adding a shop location map to your BigCommerce business is probably easier than you think, and you only have to do it once.
Please contact us at wargis@bay20.com/manish@bay20.com or call us at +91-9582784309 / +91-8800519180 for any support related to Bigcommerce. You can also visit our website to check the services we offer.
